Innovative Marketing
and Efficiency Solutions
for Life Science Companies

Understanding of big, medium and small pharma companies' operations

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12
Years' Experience
100+
Professionals
5000+
Successful Projects
200+
Medical Brands

Full-cycle digital agency

Vivanti, born from the collective vision of former pharmaceutical executive and seasoned IT leaders, embodies a transformative force in life science marketing. Our mission is to enhance how pharmaceutical and biotech companies engage with their audiences, bringing innovative solutions and a fresh approach to the industry. We fuse medical expertise, marketing, tech, and AI, seamlessly crafting innovative solutions that redefine industry standards.

At Vivanti, we are dedicated to making a significant impact in life science marketing, helping our clients navigate the digital landscape effectively and engage with their audience with greater impact.

Services

For every client, Vivanti applies a deep understanding of the specific dynamics that affect their business. We excel in adapting our strategies to different corporate cultures and operational sizes, ensuring our solutions are precisely tailored to meet each client's unique objectives.
Blending digital trends with in-house medical expertise, we deliver compelling results in AI-driven solutions, high-impact marketing, and content creation.

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01

AI & Digital
Transformation

  • AI workshops and roadmap
  • AI-assistants and automation
  • Recommendation systems and behaviour insights
  • Predictive analytics
  • Extended reality (XR/VR/AR)
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02

High-impact
Marketing

  • 360o strategy consulting and planning
  • Multichannel and omnichannel campaigns
  • Edutainment and gamification
  • Comprehensive digital eco-system support
  • KOL relationship management
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03

Content
Creation

  • Medical expertise and content creation
  • Creative and brand strategy
  • Web, mobile and 2D/3D development
  • Veeva CLM detailing, approved emails
  • eLearning courses

Сases

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Strategy Development
Life Science Marketing Strategy for a New Territory

Objective:

Vivanti’s task was to raise awareness of a promoted medication and generate demand for it in an entirely new territory for the brand.

Solution

We conducted research to identify suitable communication channels, calculated the cost per contact and impression, formed a database of doctors, and established contacts with medical associations.

Result

The strategy was met with client satisfaction, brand awareness among gynecologists stood at 30.5%. Sales targets were exceeded by 7-10%.

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Educational Project
Vivanti Round Tables

Objective:

In 2019, during the pre-COVID year, a multinational pharmaceutical corporation planned to organise a series of roundtable events for cardiologists in the Baltic countries.

Solution

Vivanti’s Ask-n-Go platform perfectly suited the project’s requirements and format.

Result

  • To highlight the importance of modern approaches to treating heart patients based on the latest European guidelines.
  • To enhance the client company’s reputation in the eyes of the medical community.

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Gamification
Edutainment Marketing in Healthcare

Objective:

We needed to develop an online platform for an international company where cardiologists could undergo training based on real clinical cases.

Solution

We proposed an «edutainment» format and presented 14 cases as online games, allowing cardiologists to improve their skills while simply playing on their computers.

Result

The total number of target program participants during the first reporting period was 1030 specialists. Approximately 53% of registered users completed 7 or more educational cases on the platform.

Why Vivanti?

    • Our professionalism
    • An award-winning life-science marketing agency
    • A unique blend of marketing, medical, creative and technical expertise
    • We understand your market and offer full-range marketing services
    • We meet your unique needs with tailored solutions
    • Innovative by nature
    • In-house Medical Advisors
    • High Impact AI Powered Solutions
    • An adaptive partnership approach
    • Exceptional customer service
    • Aligned with your business specifics

Established expertise and unwavering dedication to life sciences

Over 12 years
>5000 successful projects
>100,000
pieces of content

Credence

01/07
Our Experience
and Expertise
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Vivanti, a pioneering digital healthcare marketing agency with a rich 12-year history and a portfolio boasting more than 5000 projects, excels in fostering constructive dialogues across all facets of client organisations.

We engage in collaborative exchanges with various departments, including Commercial Excellence, Medical Affairs, Marketing, and Supply Chain, ensuring a holistic approach to project execution. This inclusive dialogue allows us to harness the collective expertise of diverse teams, resulting in tailored solutions that address the unique needs of each client.

Our commitment to excellence extends to our content creation endeavors, particularly in the realm of RX marketing. From oncology to rare diseases such as Gaucher’s, Fabry’s, and Pompe disease, we deliver high-quality, comprehensive support where others may falter. Furthermore, our extensive portfolio showcases our proficiency in executing omnichannel campaigns tailored to diverse medical specialties.

Additionally, we lead the charge in pioneering AI-driven simulators designed to train pharmaceutical representatives, further exemplifying our dedication to innovation and excellence in healthcare marketing.

02/07
In-house
Medical Advisors
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Vivanti’s pivotal resource is our dedicated team of medical advisors.

Our team of Medical Expertise consists of highly qualified professionals: former doctors, pharmacists, or medical representatives, who bring a minimum of three years of experience in medicine and six years in pharmaceuticals.

Our experience underscores a crucial distinction: while external medical consultants are prevalent in agencies worldwide, they cannot replace the invaluable in-house expertise we cultivate. In the realm of pharma marketing, where ethical and compliance considerations are paramount, the urgency to validate information generated by neural networks demands a meticulous approach to fact-checking.

Moreover, as generative content from neural networks proliferates online, the value of original, professional, and human-generated content becomes increasingly apparent.

Vivanti’s medical advisors guarantee the accuracy, precision, and relevance of all the medical communications and content we produce.

When needed, we also draw on the professional support of leading global medical specialists, including professors and doctors of medical sciences.

03/07
Life Science
marketing expertise
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Vivanti possesses unique marketing expertise within the healthcare sector, along with the ability to swiftly and seamlessly integrate necessary digital resources. Utilising AI innovations such as AI-Assistants and AI simulations, we develop original digital content and devise effective strategies.

In today’s digital landscape, AI-generated content saturates the market. At Vivanti, although AI tools optimise efficiency and streamline production processes, the creation of original medical texts and scientific materials remains in the capable hands of our human experts—our highly respected medical advisors. This strategic approach has been fundamental to sustaining success for our clients over the long term.

For the time being, AI won’t be taking over the world—at least, not without a little help from us at Vivanti :)

04/07
High Impact

AI Powered Solutions
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Vivanti has dedicated itself to the thoughtful integration of artificial intelligence within the life science industry.

With AI-driven data insights, we tailor compelling content in every imaginable (and sometimes unimaginable) formats — specifically for healthcare professionals. Vivanti optimises and maximises engagement through OCM campaigns, remote or CLM detailing, and effectively utilise Edutainment concepts in learning modules.

What sets us apart?

  • Rigorous AI focus group testing ensures actionable insights for tailored proposals.
  • Our AI-driven precision strategy recommends the best marketing combinations to optimise achieving KPIs.
  • Vivanti offers AI-assisted training programs, empowering medical representatives with effective sales skills and product strategies.

With an unwavering commitment to innovation and excellence, Vivanti delivers tailored solutions that drive tangible results, leveraging the latest technologies to achieve success for their clients.

05/07
Empowering Life Science
Titans and Rising Stars
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At Vivanti, we possess a comprehensive understanding of the pharmaceutical industry, catering to companies of all sizes—from large multinational corporations to mid-sized and small enterprises. The scale of a pharmaceutical company can significantly impact various aspects: market strategy, brand development and positioning, automation capabilities, medical communication formats, and the approval processes for materials, among others.

For every client, Vivanti applies a deep understanding of the specific dynamics that affect their business. We excel in adapting our strategies to different corporate cultures and operational sizes, ensuring our solutions are precisely tailored to meet each client’s unique objectives. Whether supporting the broad strategic requirements of large pharma or the specific goals of smaller enterprises, our commitment to recognising and adjusting to the particularities of each company enables us to achieve the best results.

As committed partners to our clients, we are proactive and driven by results, dedicated to championing their success as if it were our own.

06/07
Customer Service:
Building Trust and Exceeding Expectations
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Customer satisfaction serves as the ultimate measure of our success. When our clients are satisfied, it affirms that we have effectively met and exceeded their expectations, solidifying our relationship with them.

Therefore, we:

  • tirelessly strive to cultivate an atmosphere of responsiveness and proactive problem-solving, recognising that every interaction with a client is an opportunity to strengthen trust and increase loyalty;
  • in each specific case, choose the optimal communication model with the client and place their needs as a primary factor during our collaboration;
  • foster transparency, we diligently provide access to up-to-date projects plans, ensuring our customers are fully informed at every stage of the development process.

Drawing on our own experience and expertise in the pharmaceutical field, in addition, we confidently offer recommendations and ideas such as AI simulations and AI focus groups to drive better outcomes.

Our ability to speak the same language as doctors, combined with the use of innovative technologies, allows us to develop bespoke solutions that not only deliver measurable results exceeding expectations but also reflect the goals and mission of the client.

07/07
Autonomy, Dependability,
and Self-Directed Excellence
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Recognising the demanding schedules of our clients, we prioritise optimising engagement, leveraging our industry and medical expertise to do so effectively. In crafting tailored solution strategies, we meticulously identify key performance indicators and essential tools required.

Once feedback is gathered and timelines agreed upon, we proceed independently, adhering to the approved plan. This approach alleviates the need for constant client oversight and minimises the necessity for frequent adjustments.

Should the need arise, we autonomously engage with platform solution providers, healthcare marketing teams, medical communications, or other relevant departments within the client’s organisation or third-party entities. Immersing ourselves fully in each project, we strive to comprehend every aspect of the product, including its unique qualities and target audience.

This thorough understanding ensures alignment with the client’s brief and precise requirements. Our overarching goal is to shoulder the maximum workload, collaborating closely with clients to deliver optimal business results.

Теаm

We develop products through meticulous collaboration across several departments:

  • Our Medical Expertise team handles medical communication with the community and Key Opinion Leaders (KOLs), as well as developing medical copywriting for educational programs.
  • The Digital Team is responsible for managing websites, professional portals, mobile applications, interactive presentations, touch-panel applications, and email campaigns.
  • Our AI Consulting Unit conducts ongoing research in the field of artificial intelligence, providing colleagues with fresh solutions and overseeing all projects utilising AI systems.
  • Our Designers focus on various aspects including UX/UI, web and game design, print materials, illustrations, interfaces, 2D, 3D, and VR experiences.
  • Marketers and strategy analysts work on developing strategies and tactical solutions for client campaigns.
  • All these efforts are coordinated and streamlined by our highly efficient and proactive account management team.
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Managing Director
Marina
Hickson
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Medical Director
Julia
Mokhova
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Business Development Manager
Shana
Owen
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Head of Digital Department
Svetlana
Alestratova
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Customer Success Manager
Patrick
Dakkach
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AI Project Specialist
Kenza
Benkirane

Careers — Join us!

Vivanti prioritises diversity, equality, and inclusion (DEI) and actively promotes these values as specialists in healthcare marketing. We recognise and appreciate the diverse backgrounds, perspectives, experiences, and identities of our employees, clients, and stakeholders.

As a healthcare marketing agency our internal policies aim to foster an inclusive work culture where everyone feels respected, valued, and empowered to contribute. Research shows that diverse teams are more innovative, creative, and better equipped to solve complex problems, and our international team exemplifies this.

We integrate emotional intelligence into our work processes, fostering a culture where employees and leaders alike recognize the value of emotions in decision-making. Additionally, we promote the development of empathy within Vivanti, creating a supportive and inclusive work environment.

Join our friendly team, where collaboration and positivity thrive.

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in joining our team?

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United States

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615 St. George Square Court,
Winston-Salem, NC 27103
Phone: +1 (706) 817-46-58

United Kingdom

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Unit 3A, 34-35 Hatton Garden,
Holborn, London, EC1N 8DX
Phone: +44 (0) 7471 179-024

European Union

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Boulevard de France 9,
Braine l'Alleud, 1420, Belgium
Phone: +32 (2) 808-82-92